Aveek passed out from National Institute of Fashion Technology (NIFT) in 2002 working in the Indian fashion and textile industry for over two decades. He has assisted eminent designer Anamika Khanna early in his career. He has worked as a design consultant taking independent projects with various export houses and MSMEs thereby gaining international aesthetics with in-depth knowledge of diverse traditional handlooms, age old embroidery, dyeing and printing techniques.
Aveek has won numerous accolades as an emerging talent showcasing his creation in DSYN thereby grabbing the attention of Indian fashion legend, Ritu Kumar in Delhi. He was chosen as one of the most promising designers in the fashion design category by design guru Raghuvendra Rathore and celebrated artist Jogen Chowdhury in Graphite India’s NIRMAAN COLLECTIVE.Hailing from the kaleidoscopic city of joy – KOLKATA, Aveek draws inspiration heavily from the city’s popular culture, the people and the folk lore of rural Bengal.
Aveek is a fashion brand that believes in celebrating individuality and self-expression through unique designs and quality craftsmanship. Founded by a group of passionate designers, Aveek creates pieces that are not just fashionable, but also timeless and versatile. Each garment is made with precision and care, ensuring that it not only looks great, but also feels comfortable and fits perfectly.
At Aveek, we believe that fashion should not only be beautiful, but also sustainable. That’s why we strive to make our production process as eco-friendly as possible, using only natural and recycled materials, minimizing waste and supporting local artisans. We want to create a positive impact not only in the fashion industry, but also in the world around us. So when you wear an Aveek piece, you’re not just making a fashion statement, but also supporting a responsible and ethical brand.
